Branding is about the promise of a distinct, memorable experience. It’s about creating an expectation and delivering it consistently every time anyone comes into contact with your brand whether it’s the way you answer the phone, how your website functions, your customer service process, how your office looks or how your product/service performs. It’s how you make your customers feel about themselves and their decisions when they are interacting with your brand.

Branding components (including but NOT limited to)

  • Brand Research
  • Brand Strategy
  • Brand Positioning
  • Brand Story
  • Brand Naming & Tagline
  • Brand Message
  • Brand Awareness
  • Brand Experience
  • Brand Identity
  • Print & Collateral
  • Creative Copywriting

Brand Discovery

The very first step involves our team really getting to know your business, industry, competition, and customers. This involves meeting or online discussion with your team, conducting deep research, doing customer interviews, and really drilling down to the core of how people see you now and how you want them to see you moving forward.

Brand Strategy

Developing a strong, authentic brand and delivering it consistently is the foundation upon which every successful business is built; And we can help you lay the first stone. We’ll help uncover what makes you special, differentiates you from the competition, and defines who you are and what you want to be, and what your target audience wants you to be.

Brand Guideline

We’ll develop handy brand guidelines for you. This is your handbook for how to properly express your brand; Where and how to use the logo, colors, fonts, and just as importantly, how NOT to use them, in order to consistently communicate your message.